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A LABORATORY DEDICATED TO ANIMAL HEALTH Founded in 1968 by a French veterinarian, Virbac is the first independent laboratory worldwide, exclusively dedicated to animal health. Present in more than 100 countries, the company offers a comprehensive range of products and services intended for veterinarians, farmers and animal owners.


Strategy

The group's aim is to increase its market share in the two animal health sectors (companion animals and food-producing animals) while still steadily improving its operational profitability. Preferring to rely on closeness with customers and mobilisation of its teams, the group's strategy revolves around 6 priority themes.

STRATEGIC THEMES

• focus on animal health and a strategy of developing decent brands, 
• the pursuit of global leadership in the companion animal sector and selective development in the food-producing animal sector, 
• a strategy of dominating niche markets, and of either staying away from or standing out as different in the most competitive sectors,
• innovation directed by the market, involving research, development and licensing,
• priority growth areas (North America, then Asia and Latin America) and areas for growth and profitability optimisation (Europe and the Pacific),
• a strategy of selective external growth. 

Presentation

Focusing on animal health, from the beginning

In the 1960s, the various preparations manufactured by human pharmaceutical laboratories at that time did not make it possible to treat all the animal diseases. In 1968, while these major groups were looking to invest in animal health, Pierre-Richard Dick, a veterinary doctor in Nice, drew upon his training at the Pasteur Institute to devise and develop new medications. He founded Virbac with the intention of providing veterinarians, farmers and pet owners with a range of innovative solutions to fight animal diseases.

Present today through health products in more than 100 countries, Virbac has maintained its independence and its DNA. Linking the needs of health care providers to the latest technological advances, Virbac’s innovation offers a practical range of products and services to diagnose, prevent and treat the majority of pathologies, while improving the animals’ quality of life. Thanks to this offer supported by an industrial tool meeting the highest international quality standards, Virbac has been forging personalized relationships with veterinarians, farmers and pet owners in each country for more than 50 years. Through these privileged partnerships, in which social, health and environmental issues come together, Virbac contributes day after day to shape the future of animal health.

 

Virbac Calendar

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